Hospitality, Recreation, and Tourism

Retail Customer Service

Retail customer service happens in a specific setting: supporting the sale or fulfillment of a physical product. Unlike a call center, in a retail scenario you get to meet customers face to face. It can be overwhelming, but it’s a great opportunity to deliver fantastic customer service—the kind that gets you noticed by managers, and keeps customers coming back. It starts with a positive attitude, which leads to a good first impression. However, you can’t guarantee customers will always be happy.

In this course, learn techniques to deal with upset customers, and show empathy with active listening. Instructor and customer service expert David Brownlee—the author of Rockstar Service, Rockstar Profits—also provides etiquette tips to ensure quality service at every point of interaction: from the moment customers walk in the door to keeping them happy while they’re on hold.

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